Cold Email

B2B Leads Database Explained | 5 Best Leads Providers

Are you wasting your time googling and searching through directories to find the right contacts for your business? Using leads from a good B2B leads database is one of the most effective ways to save time and improve your business’s growth. You will get all the information at your fingertips if you have got a …

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Lead generation tips

5 Lead Generation Tips for Small Businesses

Lead generation is all about attracting, converting, and nurturing qualified leads. It is an essential part of any marketing strategy, but many small business owners wonder what they need to get started with lead generation and how it can work. Today, we will tell you some lead generation tips to grow your business 100x. Why …

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Responsive vs. Non-Responsive Email Marketing

Responsive Vs. Non-Responsive Email Marketing – Which Is Better?

Did you know opens on mobile devices now account for just over 50% of all email opens? It may seem like a minor factor in your marketing efforts, but optimizing your emails for all users is crucial. Now is the time to understand the differences between responsive vs. non-responsive email marketing to maximize your campaigns’ performance …

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Email Marketing

What Step Would an Advertiser Take to Target a List of Email Addresses?

Running a business is so much more than just the products or services you offer. Advertising is a huge part. And it is inseparable from daily operations. There will not be a business if no one knows about your brand. If you are just getting started, it’s easy to feel lost. It would be perfect …

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Inbound email marketing

How To Create an Effective Inbound Email Marketing Strategy? – Explained

There are two types of marketing strategies, outbound and inbound. Outbound marketing strategy aims at spreading your brand to as many people as possible, regardless of their interests and backgrounds. It aims to throw a net at the general public so more are aware of your existence. An inbound marketing strategy refers to targeting and …

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Inbound email marketing

How Can Email Marketing Fuel Your Overall Inbound Strategy?

The competition is tough for every business. Brands are always looking for the most efficient way to market their services and products. Inbound marketing and outbound marketing strategies are two commonly used marketing strategies. In short, outbound strategies are like screaming out your company name from a rooftop. And hoping to get the attention of …

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email marketing

Key Reasons Why Brands Are Fully Embracing Email Marketing

Emails are the best method of communication to promote your company and products. Indeed, people are surfing on social media all the time. But there are more email users than all social media platforms combined. It is the fastest way to reach the most amount of audience. Click here to preview verified B2B contacts and …

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11 Unique Ways to Use Outbound Email

Email is nothing more than a digital channel for communication. While you can use cold email for outbound sales, there are countless other ways you can apply the email channel to different parts of your life or business. Whether you’re an employer, employee, entrepreneur, or freelancer, the skills of effective outbound email communications can have …

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8 Subject Line Tactics for Higher Email Open Rates

Aside from your name, a subject line is the first text a recipient reads in an email inbox. Among hundreds and sometimes thousands of emails every week, your outbound emails have to rise above the crowd (with less than 100 characters of text) before buyers ever notice you. Unfortunately, email marketers often overuse the same …

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